bs44's Privacy Policy

bs44 is a trusted online betting and casino platform operating for users in Bangladesh. We place the highest importance on the privacy and protection of our users' personal information. This privacy policy ("Policy") describes how bs44 ("we", "our", or "platform") collects, uses, stores, and protects your personal information.

By using the bs44 website or services, you are agreeing to the terms of this privacy policy. If you do not agree with any part of this policy, we recommend that you stop using our services and contact us.

This policy applies alongside our Terms and Conditions and Responsible Gaming Guidelines.

The key terms used in this privacy policy are explained below:

Personal Information

Any information that can directly or indirectly identify a living person. For example: name, email address, phone number, national identity card number, financial information, and device identification information.

Processing

Any operation carried out on personal information — collection, recording, organisation, storage, transformation, retrieval, consultation, use, transmission, disclosure, alignment, combination, restriction, or deletion.

User

Any registered or unregistered person who visits our website or uses our services on the bs44 platform.

bs44 collects the following types of information:

3.1 Registration Information

Information you provide when creating an account, including:

• Full name and date of birth
• Email address
• Mobile number
• Residential address
• National Identity Card (NID) number or passport number (for identity verification)

3.2 Transaction Information

Information related to financial activity, including:

• Deposit and withdrawal history
• Payment method details (bKash, Nagad, Rocket, bank account number)
• Transaction date, time, and amount

3.3 Usage Information

Information about your activity on our platform:

• Gaming history and preferred games
• Session duration and frequency
• Betting patterns
• Bonus and promotion usage details

3.4 Technical Information

Information automatically collected about your device and connection:

• IP address
• Browser type and version
• Device type and operating system
• Information collected through cookies and tracking technologies
• Date and time of website access

3.5 Communication Information

When you contact our customer service team via live chat or email, a record of that conversation may be stored.

bs44 uses your personal information for the following legitimate purposes:

4.1 Account Management

We use your registration information to create, verify, manage, and secure your account. This also includes completing the identity verification (KYC) process.

4.2 Service Delivery

Information is processed as needed to operate our gaming services, betting features, bonus programmes, and other platform benefits.

4.3 Transaction Processing

Transaction information is used to process deposit and withdrawal requests, maintain transaction history, and generate financial reports.

4.4 Security and Fraud Prevention

We analyse technical information and gaming history to prevent and detect illegal activity, fraud, money laundering, and other criminal activity.

4.5 Customer Support

We use your contact information to answer your questions, resolve issues, and provide 24/7 support in Bengali.

4.6 Improvement and Analysis

Usage patterns are analysed to improve the performance of our platform and the user experience.

4.7 Responsible Gaming

We review gaming history to identify potentially problematic gaming behaviour and to provide necessary support and restrictions. Visit our Responsible Gaming page for more details.

bs44 applies industry-standard security measures to keep your personal information safe. Our security framework consists of the following elements:

5.1 Encryption

Our platform uses SSL (Secure Sockets Layer) encryption technology, which keeps all information exchanged between your browser and our servers secure.

5.2 Access Control

Only authorised staff have access to your personal information, and they are bound by strict confidentiality agreements.

5.3 Data Storage

Your information is stored on secure servers and backed up regularly. Firewalls and intrusion detection systems remain active to prevent unauthorised access.

5.4 Password Protection

Your account password is stored in hashed format. Our staff will never be able to see your full password. You are advised to use a strong password and change it regularly to keep your account secure.

Important: No data transmission over the internet is completely secure. We strive to ensure maximum protection, but we cannot provide an absolute guarantee of data security.

bs44 does not sell or commercially rent your personal information to any third party. However, information may be shared in the following limited circumstances:

6.1 Payment Processors

Necessary financial information is shared with bKash, Nagad, Rocket, and banking partners to complete transactions. These partners also adhere to strict privacy standards.

6.2 Identity Verification Services

Necessary information may be shared with authorised identity verification organisations to complete the KYC (Know Your Customer) process.

6.3 Legal Obligations

We may be required to disclose your information in response to a court order, legal process, or valid request from a regulatory authority.

6.4 Fraud Prevention

Information may be shared with relevant authorities to prevent fraud, money laundering, or other illegal activity.

6.5 Corporate Changes

In the event of a company merger, acquisition, or asset transfer, user information may be transferred. We will notify you in advance in such circumstances.

Our website uses cookies and similar tracking technologies. Cookies are small text files stored in your browser.

7.1 Types of Cookies

• Essential Cookies: Necessary for the basic functioning of the website — login sessions, security verification, and saving language preferences.
• Performance Cookies: Used to analyse your usage patterns and improve platform performance.
• Functionality Cookies: Remember your preferred settings, language, and display options.

7.2 Cookie Controls

You can control or reject cookies by changing your browser settings. However, disabling cookies may limit some website functionality.

As a bs44 user, you have the following rights regarding your personal information:

8.1 Right to Know

You may request to know what information we hold about you. We will inform you in writing within the specified timeframe.

8.2 Right to Correction

If there is any error or incompleteness in your information, you may request that it be corrected.

8.3 Right to Deletion

In certain circumstances, you may request that your personal information be deleted. However, some information may be required to be retained due to legal obligations, financial regulatory requirements, and fraud prevention needs.

8.4 Right to Restrict Processing

In certain circumstances, you may request that the processing of your information be restricted.

8.5 How to Exercise Your Rights

To exercise any of the above rights, contact us by email at: [email protected]. We will aim to respond to your request within 30 days.

bs44 stores your personal information only for as long as necessary. The retention period depends on the type and purpose of the data:

• Account Information: Retained for as long as the account is active and for a further period after closure as required by legal obligations.
• Transaction Information: Retained for an extended period in accordance with financial regulatory requirements.
• KYC Documents: Retained for the period necessary to meet legal and regulatory requirements.
• Customer Service Records: Retained for a defined period for issue resolution and quality control.
• Cookies & Session Data: Session cookies are deleted when the browser is closed; persistent cookies are deleted after their defined expiry period.

Once the defined retention period ends, we securely and permanently delete your information or anonymise it so that it can no longer be linked to any individual.

bs44's services are intended exclusively for adults (aged 21 and above). We do not knowingly collect, process, or store personal information of anyone under the age of 21.

Your age is verified at the time of account registration. If we confirm that a minor has registered on our platform, that account will be closed immediately and the associated data will be deleted.

If you become aware that a minor is using our services, please contact us at [email protected].

bs44 may update this privacy policy from time to time. Reasons for changes may include:

• Legal or regulatory changes
• Introduction of new services or technologies
• Improvements to security measures
• Changes to business operations

If any significant changes are made, we will notify registered users by email and publish the updated date on the website. Continued use of the services after a policy change will be considered your acceptance of the new policy.

You may contact us to obtain a copy of a previous version of the policy.

If you have any questions, concerns, or requests regarding this privacy policy, you can reach us in the following ways:

• Email: [email protected]
• Live Chat: 24/7 live chat support available in Bengali
• Hours: Round-the-clock service in accordance with Bangladesh Standard Time (BST, UTC+6)

Our privacy team aims to respond to all your requests within 30 days.